Other than field specific aspects we will teach you practical 21st century skills that are important in everyone's career. Such as:
Examination and inquiry
Critical thinking and reasoning
The first year
In the first year you will get a wide scope on the field of communication. Each study period is focused on a particular theme in which students work on projects for real clients and companies. Each period has its own theme:
Branding and Activation
Reputations and Relations
Content and Creation
We work on practical assignments and provide you with the tools, insights and hands-on experience to manage a range of professional processes. After the first year you will understand the terminology and can work towards specialising in parts of the field of communication that suit you best.
The second year
In second year your focus will become more and more clear. Half of the year is spent working as an intern in a company in the Netherlands or abroad. Your internship is a way to find out where your ambition lies. Or specialize in the direction that you already knows fits you most.
The third year
The third year of study can best be described as a year of exploration and specialism. During one half of the year, students follow a minor. These 6 months allow students to augment their study program with subjects that are offered at other universities. Students can opt for a minor offered within Fontys as a whole, a minor offered by a university in the Netherlands, or a minor offered by one of our thirty-five partner universities abroad. We have established partnership agreements with universities from several countries. The other 6 months you choose several interesting modules to suit your specialism for instance Business, Creativity or Strategy.
The fourth year
In your senior year you and your team of students will work as a senior advisor in your very own communication agency. You will fulfil briefs for a number of clients. And you will write a so called 'trending topic'. With your individual assignment for a business of choice you will show your skills as a communication manager. And prove to be ready for the next step in your career.
Spełnienie wymagań w zakresie języka angielskiego można udokumentować w następujący sposób:
The world around us is changing rapidly. Staying internationally competitive is more challenging today than ever before. The roles a communication manager can fulfil are plentiful and divers. You could be the future connector who bridges the gap between specialists from around the world. Or the changemaker that thinks of new visionary strategies for international operating organisations.
We are located in the Brainport region, with Eindhoven at its heart. It has become one of Europe’s prominent high-tech regions in recent years. Not just a place on the map but a state of mind. This is the Brainport philosophy, a unique form of collaboration that lays the foundation for open innovation: sharing knowledge to multiply knowledge.
Brainport is taking an innovative route to future economic and social success by finding solutions to the major challenges faced by Society. How can we stay healthy for longer? How can we make our mobility more sustainable and efficient? How do we meet the growing demand for clean energy and healthy food? These are questions that force us to act creatively and effectively. The Brainport region, centered on Eindhoven, plays an important role as one of the cornerstones of the Dutch economy, and, as a top technology region, is crucial to the Netherlands’ competitiveness abroad.